Diamond & Jewelry News

NewsIcon154X154

Diamond Buyers Club Online Store

ShoppingIcon154X154

The Diamond Blog

BlogIcon154X154

From The Diamond Blog...

4 Myths About Diamonds

Fiery and radiant, diamonds are fascinating. They are probably the most prized and popular gemstone in the world, symbolizing status and true, everlasting love. But there are also some curious facts and myths surrounding them. Diamonds are known not only for their beautiful appearance but also for their remarkable physical qualities.

Read more: 4 Myths About Diamonds

Protecting Jewelry with Renters Insurance

The best renters insurance policy for jewelry owners is one that adequately protects all of a tenant’s shiny valuables, such as rings, necklaces and watches. But choosing the amount of coverage needed and renters insurance company, can be difficult. There is no single correct answer, although, there are a number of things tenants who own high-value jewelry need to consider when purchasing renters insurance.

Read more: Protecting Jewelry with Renters Insurance

Will Gen Y Ever Crave Diamonds?

When it comes to Millennials’ reluctance to get hitched, it isn’t just parents throwing their hands up in despair. The diamond industry has been befuddled, too, with seven leading companies throwing in together on a new marketing campaign intended to win over those casual Gen Y kids. Sarah Mahoney on MediaPost analyzes the forces in play in this quixotic group.

Last year, a group of leading diamond-mining companies, including industry leader De Beers, formed an alliance called the Diamond Producers Association, with an initial budget of $6 million. And while the new campaign, themed “Real is Rare,” isn’t scheduled to break until the fall, agency Mother New York is unveiling some of the research that guided the marketing effort.

Read more: Will Gen Y Ever Crave Diamonds?

Diamond Buyers Club

twitter facebook 

Follow us on Twitter and Facebook

Contact Us

+1 (832) 736-2772
 

PO Box 5613 
Katy, TX, USA