Diamond News Archives
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(IDEX Online) - A 100.94-carat D-color IF diamond - the largest stone ever cut in Russia - is to be auctioned by Christie's Geneva with a high estimate of $18m.
The "Spectacle" (pictured) was cut from a 207.29-carat rough stone unearthed in 2016 at the Zarnitsa kimberlite pipe in the Sakha Republic (Yakutia) - Russia's first ever diamond mine.
The Diamonds of Alrosa factory, Moscow, spent a year and eight months preparing and cutting the stone.
"The emerald shape was chosen as it presented the perfect geometry of the diamond," said Christie's in a statement.
"Emerald cut is incompatible with any imperfections, as it allows the observer to gaze endlessly into the clear, unobstructed depths of the gem."
Viewings take place next month in Taipei and Geneva. The Spectacle will be offered for sale on 12 May at the Geneva Magnificent Jewels auction (estimate $12m to $18m)....
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(IDEX Online) - A ground-breaking jewelry ad that follows a young Indian boy as he transitions to a woman, with his family's support, has been widely praised.
Milestones in her journey are accompanied by gifts of jewelry from the anklets and earrings she receives as a child to a joyous wedding ceremony.
The one minute 40 second video, entitled Pure as Love, is a marked departure from traditional heterosexual wedding narratives.
It was produced for Bhima Jewellers, a chain of 36 stores based in the southwestern state of Kerala, which said it wanted to "start a conversation".
The video has attracted widespread praise online. One comment on Twitter reads: "Such sensitive and beautiful storytelling. This is truly a path breaking and progressive take on jewellery ads."
Navya Suhas, online operations head at Bhima, told the Indian Express: "Usually, if you look at jewellery ads, they focus on the bride and happy marriage.
"Hence, we wanted to make something centred around a trans person and start a conversation, because if we don't start talking about it now, I don't think we ever will."
Pic shows wedding scene from the ad...
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